17. JUSTIN DONALD: Investing in (and for) the Life You Want
Audio
Overview
Ever dreamed of living life on your own terms? This week’s episode of The Double Win Show brings you Justin Donald, author of The Lifestyle Investor, who shares his journey from a blue-collar childhood to retiring at age 37—before he even hit his first million! Justin’s approach to life and wealth centers on building assets that produce cash flow, allowing you to stop trading time for money and start generating truly passive income.
In this episode, you’ll learn how Justin designed a life that aligned with his values. He shares his story, discusses how to avoid common traps in investing, and argues that anyone with a willingness to learn can build wealth.
Watch this episode on YouTube: youtu.be/wMDqJ0vCG_k
Memorable Quotes
- “You don’t need to be a millionaire to achieve financial freedom. It’s about cash flow, not net worth.”
- “Most people buy a business and it turns into a job. The key is to find assets that generate income without requiring your time.”
- “I realized really fast that not having something meaningful to work on is boring. Financial freedom is about getting to work on what you love.”
Key Takeaways
- Cash Flow Over Net Worth: Financial freedom isn’t about becoming a millionaire; it’s about having consistent cash flow from assets that cover your living expenses.
- Avoid the Trap of Buying a Job: Many people end up creating another job for themselves when they buy businesses. The key is to invest in assets that work independently of your time and effort.
- Learning by Doing: Justin didn’t learn most of his investment knowledge through formal education. He gained expertise through mentors, reading, and—most importantly—hands-on experience, including making mistakes and learning from them.
- Freedom Through Intentional Choices: Justin’s story emphasizes the importance of designing a life where your work supports your desired lifestyle.
Resources Mentioned
- The Lifestyle Investor by Justin Donald
- lifestyleinvestor.com
- Free Consultation: lifestyleinvestor.com/consultation
Take your FREE LifeScore Assessment at www.doublewinshow.com/lifescore.
Episode Transcript
Note: Transcript is AI-generated and may contain errors. Please refer to the episode audio or video for exact quotes.
Justin Donald: once you buy your time back, it opens up the world to things you wanna learn and do and get better at.
Today we’re excited to interview Justin Donald. We really are. So Justin is a very interesting guy. So he’s known as the Warren Buffet of Lifestyle Investing and he’s the founder of The Lifestyle Investor. He is the author of the bestselling book by the same title, and he hosts The Lifestyle Investor Podcast and runs the Lifestyle Investor Mastermind.
And this is so cool. He generated enough passive income to retire before his 37th birthday. I mean, if that doesn’t make you wanna listen to the show, I don’t know what to do for you. He’s been featured. That’s so cool. That’s so cool. He’s been featured in outlets like Forbes, Yahoo Finance and Entrepreneur Magazine.
He lives in Austin, Texas with his wife, Jennifer and their daughter. And this is a great conversation. It’s a great conversation because he’s. One of the few people I know that is really living the double win. Yeah. At an extraordinary level. Yeah. You’re gonna be inspired. And he is also one of my personal coaching clients, so I have great affection for him.
So here’s our interview with Justin.
MIchael Hyatt: Justin, welcome to the show.
Justin Donald: Great to be here with you both.
MIchael Hyatt: Well, I’m excited for you to meet Megan and for Megan to meet you. Yeah. And for us to talk about lifestyle investing.
Justin Donald: Yeah, this is fun. Well, it’s good to connect with you guys. Uh, I love what you do. I’m a big fan and uh, it’s been fun working with you this year.
MIchael Hyatt: Yeah, I’ve loved it. Well, look, let’s jump right into it. You retired before you were 37. You’ve got to tell our audience about that. That is so interesting and so extraordinary.
Megan Hyatt Miller: I know when, when I saw this in our notes about you, I was like, is that a typo? 37. Seriously.
Justin Donald: Yeah.
Megan Hyatt Miller: you graduate college at like 12 years old?
I mean, what happened?
Justin Donald: Yeah, it sounds pretty crazy, but you know, I just kind of figure out in life paying attention to people that, you know, were mentors of mine and, and people that I kind of modeled after that. Um, you know, most people kind of try to amass this huge net worth and generally there’s not a lot of utility in it during, you know, the building years and, and
Cross: Hmm.
Justin Donald: you know, even in the later years ’cause it, it might not materialize the way that most people think it will. Um, but you know, I had mentors that, um, figured out a way to really just buy assets that had cashflow, that had passive income. And once you have enough passive income to cover what it costs you to live, then you’re financially free. And for me, that happened before I was ever even a millionaire. I. I, I didn’t have, um, you know, I had, I would say regular expenses, you know, at that point in time, uh, I was married, we hadn’t had our daughter yet. Uh, so, you know, we had any normal expenses that most married couples would have. I had a, a new home, a mortgage, but, uh, to figure out a way to, you know, buy assets, whether it be real estate. Um, whether it be, you know, businesses, whether it be, you know, when I say businesses completely, you know, hands free though with an operator, uh, to truly have financial freedom, uh, not buying a job, right?
Most people buy a business or start a business and it becomes a job. It becomes an extra job. Uh, I just wanted to buy assets that, uh, that would produce income independent of my time. I really wanted to, you know, uh, stop trading time for money. And so that was kind of what I was after.
MIchael Hyatt: Wow. That’s amazing. That is amazing. I got a couple questions about that. Is any income truly passive? I mean, doesn’t it take a little bit of work? I.
Justin Donald: Well, I think that the way that most people would, uh, consider passive income, um, you know, I think that there’s a contingent that doesn’t believe that this even exists. I. Uh, there’s another contingent that they call a lot of different income, passive income, when it’s truly not passive income, they’re working for it. Um, but there is a true passive income and uh, it generally comes from, um, buying assets that can operate and produce with, uh, a team in place that’s not you. In most cases it is the person who owns the company. Um, but to find some sort of assets that can operate without you, I think that’s the key. Now, a lot of people start with real estate and they buy a property, they have some passive income, they buy another one, so on and so forth, and then all of a sudden they’ve bought so much real estate. That it’s no longer passive. It has become active. It takes management, it takes a team, and all of a sudden they’re back in the grind again. So that exists and, you know, systems and people, you know, can help solve for that. But newer people in the space, uh, generally experience the growing pains of, of scaling that real estate.
But yes, you most certainly can have true passive income that produces on a regular basis without your time, energy, and effort.
Megan Hyatt Miller: Okay. So if that’s the case, because I think this is a new idea for so many people, what does a day in your life look like as somebody who generates their cash flow primarily from passive income? Like what, what does that look like for you?
Justin Donald: Well, the, the thing for me is, um. I realized really fast, it is boring. Not having something to work on, like something to be inspired by. But it was also a goal to not need to work. So for me, it was really a pivot from having to work to this shift of now I get to work, but I get to work on what I want to work on. So when I was 37, I took that whole year off. Uh, my family traveled the globe. Uh, we went to 13 different countries and just had a blast and I truly did not work. Um, what I will say is I got really antsy at about five weeks. Uh, then I got
Cross: Yeah.
Justin Donald: again at about five months. And, um, you know, I really had to stay disciplined to just the things that I said I would do to read, um, to, uh, I I really enjoy learning, so I like reading.
I like consuming podcasts, you know, YouTube’s on, on topics that are, are really enjoyable. I really love to teach. I coached friends, uh, to financial freedom that year. Several, uh, a whole handful. Um, and I really enjoy, you know, just spending time with family, working on hobbies and projects. Uh, so it was a great year for me and it took a lot of discipline to not just jump into something new, right?
And I also like to invest. So I did, uh, some, some passive investments on the side. Now there is a little bit of work that goes into the initial investment if you wanna make sure you’re doing a good job. Uh, but it, it’s kind of like the, the whole idea of like time that you spend to, to, you know, do your due diligence and vet something, and then after that it should, uh, in many instances just go on autopilot. Um, a lot of investments, a lot of asset classes are not like that. But for me, I just wanted to build the ideal schedule. I love to work, but I love to work on what I’m passionate about and I love to work with the people that I’m passionate about, and I just wanted to create a, a framework that does that.
So for me, my hobby. Which I kind of started and created at the end of that year off being the lifestyle investor. Uh, it became a business, but I really kind of worked that business in the confines of a Tuesday through Thursday schedule. Um, I, I enjoy digging into things. I have a team that runs the company and runs the brand. Um, but, uh, but I love having extended weekends. You know, my Fridays are dedicated. You know, my morning, my wife and I do a date morning. Kind of like a date day, uh, every week. And then I hang out with friends. Um, and, and even new people that I wanna meet. Monday is just open. I just don’t book stuff. So I have an extended weekend, uh, every weekend.
And that for me is, uh, just a fun way to live life. So I’ve got time to dig into things that are, are important. Um, but, and, and people that are important. Um, but I have a whole schedule that is built around. How I prioritize and, and value my life, my relationships, my health, and so forth.
MIchael Hyatt: Before people think who are listening to this. Oh, well that’s fine for Justin. He’s obviously bright. You know, he must be exceptional, but that’s not for me. Is this for the common person?
Justin Donald: Well, I think it can be for the common person, but it would need to be someone that’s willing to put in the work. So it,
MIchael Hyatt: Okay.
Justin Donald: like this is something that happens overnight. A lot of people see, you know, kind of where I am in, in my story and, you know, maybe there’s this feeling like, oh yeah, it’s nice for you.
Um, but if people understood where I came from that I came from a very blue collar family, I, I came from a family where. Uh, as a college student, uh, working a commission job, I out earned both of my parents in summer, uh, income. Like just to give perspectives. My parents did not
Cross: Wow.
Justin Donald: of money. wonderful parents, absolutely wonderful.
Um, but, you know, we didn’t live in, you know, a, a super nice home, a super nice neighborhood. Uh, we, we didn’t know. I mean, my whole youth, I think I only knew had one friend with a, a parent who is an entrepreneur. Uh, so, you know, it was just a foreign world. So what I will say is for someone that has the desire to learn and the willingness to, um, you know, step out into the unknown and get a little uncomfortable, uh, yeah, I do think it’s for anyone.
I really think anyone can do it because belief is that wealth creation is a skillset.
MIchael Hyatt: I love that. I
Cross: love that too.
MIchael Hyatt: I, I think one of the things. That I, I like is that you didn’t say, well, I came from money, so I had a nest egg or capital to work with. Like you had to start from zero, right?
Justin Donald: My parents had me get a job when I was in seventh grade and they said, if you wanna have, you know, spending for extracurriculars, you need to work. So I started working in seventh grade and believe it or not, I
Cross: Wow.
Justin Donald: Going door to door, selling newspaper subscriptions and coupon books and all kinds of stuff.
I mean, today I don’t feel like parents would let their kids do that. I went to random neighborhoods and this was normal back then. Uh, and, and
Cross: It was.
Justin Donald: know, that was my first job, but they got me started early and, and you know, really by high school, I could provide for myself for everything that I needed.
Megan Hyatt Miller: when we talk about the double win on this podcast, winning at Work and Succeeding at Life, and, you know, we, uh, mentioned in the, in your introduction, I. That we have these nine domains of life. One of those is money. And I think we, we think a lot about the connection between work and the other domains.
You know, if you don’t have the work part of your life figured out, it’s pretty hard to succeed at life. ’cause you’re gonna put all your energy into kind of basic survival. But I think money is a, is a different domain than that. And I love to just hear from you. How do you think about money as enabling you to win at work and succeed at life and what you, particularly the way you’ve done it?
Justin Donald: Yeah. Well, money to me is just a tool, you know,
Cross: Mm-Hmm.
Justin Donald: a lot of people out there that put too much of an emphasis on money. That it becomes too important or it becomes the most, you know, it’s like the, the top of the hierarchy. Um, and it’s never been that for me. It’s always been a tool and I think that, you know, the more value you can create in the world, uh, the more opportunity you’re gonna have to be able to receive, uh, money.
But I also think most people. You know, kind of stop learning after high school or after college. And they don’t teach money or personal finance or business in most schools in the us. Um, you know, I mean, it’s, it’s now like I, I think that there’s like an elementary, and I say elementary, I mean like a, a very. Uh, minimal finance class that’s now mandated in like 30 of the states or 32 of the states or something. But I mean, for the longest time, I mean, even just years ago, it was not even half the states. It was like a third of the states.
Cross: Wow.
Justin Donald: people don’t have this understanding of, of money. And so the problem is because people feel ill-equipped, they outsource it to someone else hoping that, that someone else is gonna solve all their problems. But the reality is that someone else also doesn’t know money that well. And if you study the statistics over the last 30 years, over the last 15 years, uh, you know, only 5% of money managers have outperformed the s and p 500 index. The 15 years before that, only 4% did, uh, over that 30 year period of time, less than 1%.
Uh, you know, the, there wasn’t the, the amount of repeat who actually did it for 30 years is, is next to nothing. And so I share that because for most people, they overpay to have someone manage their money to then perform worse than if they just did, you know, one of the indexes. But then also the wealthiest people in the world have only a small allocation, generally 15 to 25% in the stock market.
Whereas most everyone else has the majority of their net worth in the stock market or in their primary business. Either way. It’s pretty high concentration risk. So I think we just do a poor job as a, as a society of, of outsourcing the most important things and not taking ownership at least of like key foundational financial principles and guidelines.
Megan Hyatt Miller: That’s really helpful and I think a paradigm shift for a lot of our listeners, you know, ’cause it’s sort of, it can feel kinda like the holy grail is you’re in a place where you can hand that money every month, you know, to your financial manager and then you sort of check it off your list. That may not be, um, enabling the kind of freedom ultimately that you want.
So let’s kinda shift gears for a second and talk about some of the common, uh, traps or basically where people go wrong with investment. You’ve, you’ve already gotten a little bit into that, but, but tell us what some of those are.
Justin Donald: Yeah, I mean, I think to be over concentrated in any single thing is, is really challenging. You probably have a lot of entrepreneurs tuning in here and entrepreneurs generally over allocate to their business, and I. You know, I’m the first person as an entrepreneur to say it’s important to invest in the business, but it’s also important not to invest everything into the business, uh, just in case the business doesn’t make it.
And statistically speaking, it is likely it’s not gonna make it right. Less
Cross: True.
Justin Donald: than 5%. You know, and, and you know, mark, the number of years, it’s like between one and 5%, depending on how many years your company’s been in business, that is the likelihood that it’s gonna succeed. So. Um, I, I think that that’s, you know, kind of a big error.
I think, um, our, our financial, uh, institutions, they, there, there are misaligned incentives amongst those who want your money and you as the investor, and I think it’s important to get clear on what you want. Uh, I also think it’s important to model after the people that have the track record, and I also think it’s really hard to get ahead in truly efficient markets.
So, uh, you know, if you think of the stock market, uh, I mean, it is the most efficient market out there and it’s hard if you’re a trader. It’s hard to beat algorithms and AI and, you know, the, these quants that have crazy degrees from prestigious schools that can make a thousand trades. Based on their algorithms and the time it takes you to make one trade, it’s hard to win in that efficient of a market. You certainly can invest in an index over the long haul. And, and most people, you know, have at least a portion of their, their allocation, their net worth in that. Um, and the wealthy people then just borrow against it, you know, and, and use that to buy alternative investments. I was actually just looking at, um, UBS, uh, they, they put out. Uh, a family office report, which is the asset allocation. Well, it breaks down a ton of stuff, but they give the asset allocation of, of the wealthiest people in the world, the wealthiest people in the us. And um, this year, 59% of the net worth of the wealthiest people in the United States, uh, is in alternative investments, which means it’s in investments other than the stock market, other than stocks and bonds. I think most people don’t, um, realize that, that because of inefficiency, that’s where the most opportunity lies. So in alternative investments in
Cross: Hmm.
Justin Donald: and private equity and private credit, um, you know, and so this is kind of like a regular world, a regular space for many, um, that are, you know, in that ultra high net worth category.
It’s not alternative, it’s the mainstay. You know, the, the stock market is more the alternative investment.
Megan Hyatt Miller: Can you give us some examples of what passive income streams look like? Because I think real estate is the thing we all think of, but it sounds like you have a lot more, and I’d love to just make this. Practical and concrete for our listeners.
Justin Donald: Yeah, I mean there, there’s a lot of ways to do it. I mean, we, we can start here with real estate. There are a lot of different types of cash flowing, real estate. So if someone, you know, we could talk about, I got started in Mobile Home Park, so that would be a big one. I. multifamily, self storage, industrial.
I mean, there’s tons of, you know, rental single family home rentals. Um, you know, anything that cash flows, that, that would be one. There’s
Megan Hyatt Miller: Can I ask you just to, just to clarify what you mean by cash flows? ’cause I don’t think everybody will necessarily know what that means.
Cross: I was gonna ask the same thing.
Justin Donald: over, uh, for you to live on after debt service has been paid so.
Megan Hyatt Miller: So it’s profitable right off the bat.
Justin Donald: Yeah. So, and one of my, you know, in, in my book I outline all these commandments. These are my, you know, 10 commandments of cashflow investing. Um, you know, and, and really the, the, one of the commandments is to get, you know, one is to get cash flow immediately because that de-risk the deal every time you get some, you know, disbursement, whether it’s monthly, quarterly. whatever the cadence is that de-risks the deal a little bit more each time. Uh, and so there are deals that you can buy where day one you are making money above and beyond the debt service. And, and I don’t really buy too many deals, uh, that don’t cashflow day one ’cause they just tend to be a low riskier.
Megan Hyatt Miller: Okay, so real estate is one. What else besides real estate,
Justin Donald: Private credit is a really popular one right now. Uh, and that would
Cross: it is.
Justin Donald: you know, kind of the private side of bonds. Right. You know, so bonds is, you know, you know, you can get these on the stock market, right? Uh, treasuries and bonds. Um, you know, private credit is, is the private side of this debt structure where you’re lending money, but you can have, you know, a great return. It can be, you know, fully collateralized. It can be more than, I mean, it could be two or three to one in terms of collateralization. So if something goes wrong, someone defaults, you actually can take over an asset worth more. So, um, and these are, you know, paying anywhere from nine to. 20% depending on the industry. Uh, but I mean, that’s easy. Cash flow and, and doesn’t require any work. There’s tons of, of private equity opportunities, private businesses that you can invest in. I’ve done rev shares. Um, I’ve done, uh, you know, just different partnership agreements or, or I’ve had accelerated distribution agreements where I would invest some money, but I would be the first money paid back or I’d be a majority percentage of the money paid back to de-risk the deal. And then there’s a portion of the allocation after that. Um, you know, we bought a dog training company, for example, during Covid because I noticed everyone was buying dogs. Mind you, I did not, I did not buy a job. This is where you gotta be real careful. Most people buy a business or they start a business and it’s a job and it’s, you get, you get these handcuffs and you can’t really do a lot.
I bought it with an allowance for an operator and that operator, um, I brought in my friend, uh, who is making $65,000 a year in corporate America because the business previously was supporting a $75,000 operator. He got a 10% pay raise. I gave him a bunch of equity and he ran that business and we did a great job.
It cash flowed. Um, I had all my money out of the deal in four months,
Cross: Oh wow.
Justin Donald: single month after that was just an extra distribution, but there was zero risk at that point. And then we sold it at a year and a day for almost a 12 x, uh, because
Cross: Wow.
Megan Hyatt Miller: Wow. That’s incredible.
Justin Donald: the SEO, we open up the calendar for appointments.
We just, we increased, you know, revenue and, you know, the whole nine yards.
MIchael Hyatt: Do you get fascinated by those deals? I mean, just like,
Justin Donald: yeah, I
MIchael Hyatt: yep.
Justin Donald: I love ’em. They’re, they’re so fun. And by the way, what I should also say, most deals are bad. I should actually begin all this by saying most deals are bad. Because I used to go into like investing, thinking, oh, what a great deal. Let me see how, see how we can make this work.
And that’s burned me. Uh, now I go into deals and I say, you know, I just taught this, this vetting deals course and, and created it with one of my buddies, Hans. Uh, and, and so, uh, it’s not live yet. It’s gonna be live soon. We just recorded a couple weeks ago. But like the, the, the premise or the overarching thing is go into a deal thinking this is not a good deal unless you can prove otherwise. And then once you can, if you do, then pursue, you know, whatever you would need on the due diligence and, and to fully vet it.
MIchael Hyatt: See, I’m thinking most people listening to this are thinking. Golly, there’s a whole ton to learn here. There’s a whole vocabulary to learn. I didn’t understand even all the terminology that, that Justin was using. And did you learn that by like reading a bunch of books or having mentors or making a bunch of mistakes and incrementally improving on each deal till you finally got it dialed in?
Justin Donald: It, it would be a combination of all. I mean, I didn’t, I, I learned very little of this in my formal education, you know, and, and by the way, I was a finance major and I hardly learned any of this, you know,
Cross: Wow.
Justin Donald: um, I learned a lot reading books. I. I learned even more having mentors, and I learned the most just doing it, just jumping in, unsure what I should do next, and figuring it out as I went on and making mistakes.
And I will tell you, most people, myself included, learn a heck of a lot better when they make mistakes. I
Cross: Mm-Hmm.
Justin Donald: reason, the
Cross: I wish that wasn’t true.
Justin Donald: I know, I
Cross: I don’t like that.
Justin Donald: I, I wish that I could learn when everything went right as well, but. Uh, and I do, but just not, I mean, it doesn’t, it doesn’t sink in as far, you know.
MIchael Hyatt: I had some, somebody the other day said, um, how can you charge so much? I. As a business coach, that just blew their mind. And I said, ’cause I made a lot of mistakes.
Megan Hyatt Miller: Gotta pay myself back for those mistakes. I failed
MIchael Hyatt: my my way to success.
Megan Hyatt Miller: Yeah.
So you have 10 Commandments in your book, the Lifestyle Investor, which by the way, if you wanna know more, this is your next step.
Get the Lifestyle investor. We’ll put the link in the show notes. I read it
MIchael Hyatt: cover to cover, loved it.
Megan Hyatt Miller: But of course, you know, you can just go to Amazon right now and get it. Um, but you have 10 Commandments in there, and I’d love for you to talk about three of them. The first one is lifestyle first. What does that mean?
Justin Donald: Yeah, so for me, I really wanted to create a book that was a blueprint to help people get out of the rat race, you know, get off the hamster wheel, stop being a slave to time or money, or their business or their job. And so, you know, this commandment was first for a reason. Um, again, it, it kind of goes along the lines of, I, I don’t want to buy a business that is in fact really a job, right?
Like, I want to invest in things that support my lifestyle or support the lifestyle that I want to have. when I talk about things being passive. And you had hinted at this at the very beginning with your first questions, I really want them to be passive, you know? And, and so some things may masquerade as passive when in fact they’re really not.
And so you gotta do your homework to make sure you’re not biting off more than you can chew. So for me, it’s, I’m not gonna invest in things that are just not in alignment with. know, my values, how I want to live life, my family. In fact, in some, I mean one investment in particular, uh, we’re, I had three partners.
We were even partners, 33% each. And um, and I was, uh, married with a family. They were both single. They were willing to work crazy hours, way crazier than I was able, able, or willing to work. Uh, and I wanted to be home for family dinner every night. Like that was important to me. So I actually
Cross: Mm-Hmm.
Justin Donald: with them.
They didn’t bring this up. I brought it up to them. I said, Hey, uh, instead of being equal partners, I’d like to right outta the gate say, I only wanna be 20%. You each can be 40%. Because I don’t want to have the same, uh, work requirements or hours as you guys have. I always want to be home with my family for dinner and, and spending weekends with my family. And so that would be an example of a deal that maybe I made less money on that deal. Now it still ended up being a killer deal, and, and it was a, a great return, but I was willing for it to not be, because my greater priority was my family.
Megan Hyatt Miller: Wow, that’s fantastic.
MIchael Hyatt: Really fantastic. You wanna go to number two?
Megan Hyatt Miller: Yeah.
MIchael Hyatt: Okay. So number two is reduce the risk.
Justin Donald: So with reduce the risk, I have this really early, I mean, this is, uh, Warren Buffet is huge on this, right? This is his number one rule of investing is don’t lose money. And so for me, I was like, okay, uh, I, I know Warren Buffet. I, I read all his stuff. He’s incredible. I. Uh, how do I model after, you know, many of these greats there?
I mean, there are tons of greats, Sam Zell being one of them. One of the reasons I got into mobile home park investing. Um, so, you know, people before me, I’m just trying to, even if I, I don’t get time with them, I can read from them. They can be a mentor without even knowing that they’re my mentor.
Megan Hyatt Miller: I think that’s a big idea, by the way. ’cause I’m sure when you were talking about how you learned to do all this and you’re talking about mentors, people are like, yeah, but you probably have access to people I don’t have. And I think that there’s a, a common thread among people who have figured out how to succeed in different areas that they find mentorship.
Regardless of whether they’re able to be in person with someone. I mean, actually, that’s one of the biggest things I think, dad, I’ve learned from you. This is way before the internet, way before Amazon, you know? But you always used to say, when I was young, somebody somewhere knows how to do the thing you wanna do, and all you have to do is find them.
And oftentimes the way you found people was through Books
MIchael Hyatt: True.
Justin Donald: That’s
Cross: And
MIchael Hyatt: Now podcast. And now it’s
Megan Hyatt Miller: so, so easy. Now you got YouTube, you got everything.
Cross: Yeah.
Justin Donald: Oh, it’s right at your fingertips. I
Megan Hyatt Miller: Mm-Hmm.
Justin Donald: probably remember this. I used to go to the library
Cross: Yeah.
Justin Donald: out a book, I had a timeline that I had to read that book by before I had to
Cross: Yeah.
Justin Donald: I got a late fee, you
Cross: Before you had to pay your 25
Megan Hyatt Miller: cents.
Justin Donald: That’s right. And so, I mean, that, those were all my early mentors, Richard
Megan Hyatt Miller: Yep.
Justin Donald: mean, many of these people I’ve gotten a chance to meet and spend time with, which is cool, but not early on. I
Cross: Yep.
Justin Donald: um, but, you know, reducing the risk is, is really what I learned from Warren Buffett. And there are a lot of ways that we can set up a deal. So that it’s a win-win, uh, situation. All parties win, but there’s also a way you can set it up where you win even if the deal doesn’t work out as planned. So, um, you know, there’s structures that I’ve negotiated in deals like put options, uh, and not on the public side, even on the private side, where, uh, at any point in time I can, uh, call my investment back, uh, and there’s a personal guarantee backing that investment and I can pull it out. Um, that would be, you know, a great way to reduce the risk.
So if the deal’s trending well. You keep the money in if the deal’s not trending well, you’ve got this, you know, little audible card that you can play and say, Hey, I’d like my money back. You know? Uh, and they’ve gotta
Cross: Wow.
Justin Donald: that full amount. Um, there’s, you know, ways, like, there’s several deals that I’ve done, uh, in some of these in, in funds where, uh, there’s collateral that is often, like in one fund that I’m in, there’s collateral that’s 10 times or more.
The value. the loan that’s going out. So do you think someone’s gonna default if you give them a million dollar loan, but the recourse is a $10 million asset,
Cross: Wow.
Justin Donald: right?
MIchael Hyatt: Makes it hard to know how to pray
Justin Donald: Right. It puts pressure that you’re gonna honor the agreement, but if you don’t, there’s a scenario where it’s easy to recoup what you lost.
And so that to me is a great way there. There’s always a way to structure a deal. Uh, that is safer than how it is laid out today or laid out on paper. And that’s my goal because losing money, it, uh, it is so hard if you lose money, you gotta work 2, 3, 4 times as hard. I mean, if we wrote out the math, you’d actually see how it worked out.
But you know, if you lose half of your money in an investment or all of your money in an investment, it actually takes years to get that back. So you’re like way behind.
Megan Hyatt Miller: So this is a really important commandment,
MIchael Hyatt: so I want you to ask, ask you to be vulnerable here. What was the dumbest investment you’ve ever made?
Justin Donald: Man, I’ve got.
MIchael Hyatt: I just wanna feel better about myself.
Justin Donald: I’ve got a few. Um, you know, and, and again, these are the, like, they’re the most painful in the moment, but they’re the single best, or, I mean, they’re, these are truly the learning opportunities. I mean, I’ve learned the most from these situations. So, uh, one of them was the first home that I bought in the, the frenzy.
It was technically a condo. Uh, and it was, right before the housing crisis, right during the bubble, the highest prices. And then they came crashing down. And then I got this opportunity to move to another state. And so I rented this thing out and it was negative cash flow ’cause I never bought it to rent it out. And eventually it just weighed on me so much. And I finally sold it. I sold it. I waited as long as I could through the financial crisis, but I mean, prices did not rebound. So my very first, uh, condo. Um, I, I had to come to the table, I think with like 125 or $130,000 to sell it. I mean, it
Cross: Mm.
Justin Donald: so painful.
Cross: So painful underwater.
Justin Donald: totally underwater.
So, I mean, that was, that was a big lesson. And I mean, that has shaped. My investment decisions on a, if I’m buying something that is a residential asset, um, like, and I haven’t run the numbers for it to be a rental, shouldn’t turn it into a rental, you know? And the other one is like, if I’m doing a rental, uh, I’m gonna use a different type of asset.
Like that one wasn’t the best one it had. You know, all, all different types of fees associated with it that, you know, it was just hard to, to cash flow. And then, um, later on, years later, I invested in a Ponzi scheme and it was hard to know, uh, that this was a Ponzi scheme. ’cause the company, I mean, through this whole core process, we actually figured out the company was legit for 28 years. But it became a Ponzi scheme at the end of that 28th
MIchael Hyatt: Explain what a Ponzi scheme is for those that don’t know.
Justin Donald: So a Ponzi scheme is where you raise money, you raise new money from new investors to pay back old investors, so you don’t have, your business doesn’t have the money pay them back the way that they should, so you bring in new money to pay that back.
And so you’re just building, you’re, you’re digging a deeper hole. And so, you know, that was a crazy story. In fact, um, my updated and expanded edition of the lifestyle Investors is about to drop next week. Uh, and, and so I actually can tell this whole story that I wasn’t allowed to tell before. ’cause I was actually working with federal agents and, uh,
Cross: Oh my gosh.
Justin Donald: and, and had to show up in court and testify in court on this.
’cause I had all the information. Uh, you know, that, that could, you know, incriminate this particular person, so,
Cross: It’s
Megan Hyatt Miller: kind of like the opposite of passive income.
Justin Donald: Oh
Megan Hyatt Miller: Anytime you have to be in court and deal, deal with federal agents, that’s a, that’s a fail.
Justin Donald: but here’s the thing. My attorney warned me I felt
Cross: Oh, interesting.
Justin Donald: my attorney. I was like, yeah, yeah, yeah. You specialize in law. I get it. You’re super careful. You’re super cautious. I’m the investor. You know, I, I’ve got this, don’t worry. And, and he warned me several times and several things, and I looked past them. but this
Cross: It’s painful.
Justin Donald: know, the Murphy’s Laws for the Lifestyle Investor, which is a chapter in my book, is specifically designed, uh, from this scenario where I basically made a list of rules. It’s like, these are the rules that I shall not break, uh, moving forward because I learned so much in that it hurt.
Cross: Mm,
Justin Donald: hurt for a while. A long time. And then finally when I pulled my hat out of the hole, I said, okay, what did I learn here? And let’s move forward and let’s get better and,
MIchael Hyatt: well.
Justin Donald: it with everyone else so they don’t have to make the same mistakes.
MIchael Hyatt: That, that what you just said, I think is so key and has been my perspective all along. You know, making mistakes is very expensive, and it’s a lot cheaper to go to school on other people’s mistakes than to make your own mistakes. Now I’m gonna make my own mistakes, but I don’t have to make the same mistakes that other people have made.
Justin Donald: Yep.
MIchael Hyatt: So that’s the value of reading a book, life Lifestyle Investor, or taking one of your courses, or joining one of your masterminds. We’ll get into that. Little bit later, but you can shorten the learning curve and, and get to that green pasture faster.
Justin Donald: Yeah, certainly. And. important, I think also to learn enough from your mistakes that you don’t make the same mistake again. Right?
Cross: Yep. Yeah.
Justin Donald: you know, as long as you learn the lessons in time, it is gonna be you. You can make it good. There’s a silver lining to it, but you have to learn the lesson. If not, uh, then it’s for, it’s for not.
Megan Hyatt Miller: Okay. So the last, uh, commandment that I’d like for you to talk about a little bit more is the idea of number five, create cashflow immediately. You’ve already talked about that. A fair amount. One question I’d like to have you answer in that context is in our current, um, economic environment where money is not as cheap as it used to be, how do you think about that as part of this creating cash flow immediately,
Justin Donald: Well, we were in one of the frothiest decades and investment environments, you know, in history. Really. I mean it, it was a crazy, crazy decade. Um, people were doing things then that would not work today and likely won’t work in the future. And a lot of people, uh, who were just a little too aggressive or a lot too aggressive, um, their projections and, and maybe in their optimism, are gonna pay for it here in the next few years. So it does exist. Like you can still do deals today, even with high interest rates. We’re at cash flows today. I’ve done several of them. But you’ve gotta look harder. You’ve gotta, actually, commandment three is an important one in this specific instance, which is finding invisible deals. So I’m just gonna tie this one in real quick because if you can, you know, when I think about invisible deals, I think about, you know, a future trends.
So what is like a trend that maybe it’s starting now or, or you recognize it’s gonna happen soon? Maybe you know, you’re paying attention to. Millennials since the largest wealth transfer in the history of the world’s about to happen, you know, over the next 10 to 20 years. And baby boomers are gonna pass down somewhere between 80 and a hundred trillion dollars,
Cross: Hmm.
Justin Donald: to millennials.
So paying attention to their shopping habits, their, uh, recreational habits, the way that they like to work. I mean, these are all great ways to trot, uh, to, you know, to spot trends. and in another type of invisible deals, the one that’s off market. know, when a deal’s on market, a lot of competition.
Price gets bid up, and this is what happened over the last 10, 15 years, prices went through the roof. I would rather find a deal that’s off market so there’s no competition and I can negotiate directly with the seller. Uh, even if it’s not on the market, even if they’re not planning to sell it, maybe find someone.
And I’ve done this a few times where they weren’t planning to sell, but I made an offer. The timing seemed. Okay. And, and we, you know, followed through and, and they sold it to me. And so I share that, you know, all that with you and the fact that if you want cashflow today, it’s there. You, you may have to look harder, you may have to do better due diligence and, and vet deals stronger. Um, and. I would also say be careful of the type of debt that you use to finance a deal like this. You know,
Cross: Hmm.
Justin Donald: finance exists on a lot of assets with high, in a high interest rate environment. I’ve done a lot of those deals where the seller will actually be the bank and carry the note. Um, but if you’re using a bank and you’re paying seven or eight or 9% interest. you know, it’s, it’s one of those things where you need to have the spread, you need to have a cap rate that gives you enough of a spread that in a, in a worst case situation, you can still make money. And I think, you know, the last, last 12 years, people did not take that seriously. They just bought whatever they could buy.
Banks financed whatever people wanted. It was. You know, people had their different, um, proformas. You should stress test and kind of create a worst case scenario for a deal. Most people didn’t do that or they didn’t do a real worst case scenario. And so when a, when the, this current scenario is in play, this current environment, their deal doesn’t work. They’re
Cross: Hmm.
Justin Donald: They’re gonna be foreclosed on. They’re gonna, you know, investors are gonna get wiped out. This is happening a ton. Like, I mean, this is literally happening like crazy so far this year and more is to
Cross: Hmm.
Justin Donald: But if you can figure out how to get the right long-term debt in place, and you can avoid floating rates and you can find a direct uh, seller that’s not on market, you can still make good money. On cash flowing deals. There are a
Cross: Hmm.
Justin Donald: baby boomers that own these that want to retire, uh, and are willing to sell ’em.
MIchael Hyatt: Yeah, and that’s a huge thing too. You were talking about the biggest wealth transfer in history. It’s a lot of these baby boomers that are trying to retire, and if our mutual friend Cody Sanchez is right, most of those people will not be successful in selling their businesses.
Justin Donald: Yep.
MIchael Hyatt: So lots of them are desperate and very creative in terms of what they will do for you to buy the business.
Justin Donald: Yeah, there’s just, I mean, the world of opportunities is maybe one of the biggest it’s been. So we could look doom and gloom and say, oh, interest rates are horrible and real estate’s a lot tougher. And, and yeah, Hey, you know what? These are true points. But I also think in these situations, some of the biggest opportunities come into play as well.
You just have to be looking for those, not focused on what’s not working. And yeah, there are tons of baby boomers that in some cases they don’t even think they can sell their business. They’re just gonna shut it down so you can
Cross: Yep.
Justin Donald: steal, uh, because they just, for them to even get anything in their mind is a win. Or, or they want a number that sometimes baby boomers are very irrational in. What they want for their business. It’s not tied to a financial metric, it’s just some random number in their head that they want. and so sometimes this happens, you know, where they want, you know, two or three or five times too much, and it’s like, all right, you’re being very unreasonable.
There’s no way your business is worth this. But sometimes it’s on the other side where they’re like, want $3 million, but the business is worth 5 million. You know, and, and I’ve had that scenario happen.
MIchael Hyatt: Let’s turn the corner and talk a little bit more about the double win. Now, you know, most of the guests that we have on this show, I know maybe a little bit, but I know you pretty well because we talk every couple of weeks and you know, I have had the privilege of having a front row seat. I. To your life and your business, and I know that you take your faith seriously, your family, seriously, you know, all these things that are unrelated to work.
I know you love to travel, you love, I hope this is okay to say you’re a wine connoisseur.
Justin Donald: yes.
MIchael Hyatt: And so how does this perspective serve the double, the double win, sort of the lifestyle advisor or investor perspective?
Justin Donald: Well, I think it’s a great question and I don’t know how, uh, closely knit most of your guests are on this double win, but I feel like, you know, with what we do and what, um, you know, I stand for what’s important to me, it dovetails quite well into it because the whole business was created to support lifestyles, to support family.
It was created to help other people, you know, other. People in our network, other people have read the book, listened to the podcast that are part of the mastermind, do the same thing for their family. So my goal is to be, you know, really family and faith first, and, uh, you know, work beyond that. You know, relationships are, are really important to me. in fact, one of the things that we do every year as a, as a family, my wife and I, uh, as we do this marriage and family planning. Uh, outline that we created, that we share with everyone in our community. it’s a walkthrough, like making sure we’re in alignment in all the values that are most important to us.
I mean, clarifying what our values are and figuring out what we want outta life, whether it be dreams, goals, uh, faith, um, family, you know, education for, you know, kids, for, uh, for us, for, you know, anything that, that we need to do to, you know, learn, grow, become inspired. So, yeah, I think my. You know, the, the purpose for me in having a lifestyle investor is helping other people move from a life by default to a life by design with intentionality. and, and it’s really served me and my family rewardingly well. Uh, so I just, I like sharing it with everyone I can.
Megan Hyatt Miller: What I love about this is, you know, I think for a lot of our listeners, they totally buy into the concept of the double win. They are to the best of their ability, pursuing winning at work and succeeding at life. But because. Of what work looks like for them. You know, if they’re not working for themselves or maybe they are working for themselves.
But regardless, there are a lot of obstacles to freeing up the kind of margin they need to attend to the other domains of life outside of work that really matter to them. So. You know, functionally they’re out of alignment with their values, not because they wanna be, but because there are inherent problems within the work domain that prevent the kind of alignment that you’re talking about.
And I love what you’re doing and what you’re teaching because it, it gives people another option that doesn’t just look like, find a different job that maybe has a less demanding or workaholic culture in it, or something like that. It’s really about how can you design. The, uh, you know, income generating part of your life to align with your other priorities.
And it, I think that money creates freedom and it creates the ability to have choices and more congruence between our values and, um, how we spend our time, money, energy, so forth. So I think this is really exciting.
MIchael Hyatt: I do too.
Justin Donald: a friend and mentor once shared with me that you have these two balls, you’ve got a glass ball, and you’ve got uh, a rubber ball. And the glass ball is your family and the rubber ball is your business. Most people drop the, the family, the glass ball, to prop up and support this rubber ball. with a glass ball, it’s a lot harder to restore that.
And, and in some cases, maybe you can’t.
Cross: Yeah.
Justin Donald: ball the business, you can drop that over and over and over and it’s gonna keep bouncing back. It may change shape, it may change form, but um, most people are protecting this rubber ball when they should be protecting this glass ball. And I think that resonates, you know, with me and, and, um, and I think no matter what you do, you can create your own boundaries of. Whatever it is, you know, whatever the family fun time is, family dinners, weekends, um, you know, you can, you can do that. But if you have a job or a business that’s not allowing it, uh, first of all, it probably can try and get creative, try and figure out a way to do it. But secondly, if not, start working on building up that passive income so that the job becomes, uh, it, it’s not a, a have to. It’s a like to a want to and, and you become a lot more courageous in massaging your role and responsibilities and how you show up when you don’t need the income.
Megan Hyatt Miller: That’s fantastic. So good. Thank you for, um, just expanding our sense of possibility on that. I love it.
MIchael Hyatt: Yeah, me too. Okay, so we have a, a set of standard questions that we always ask our guests at the end, like a lot of pod podcasts do. And this is a lightning round, so we don’t need a long, I. You know, explanation.
You’re very good at being succinct, but three questions. First one, what’s your biggest obstacle in this season of your life for achieving the double win?
Justin Donald: Well, I think I have temptations just like anyone else where, you know, a big deal, a big opportunity, a big partnership, you know, creeps in. Uh, or, you know, I’m also an Enneagram seven, so I love hanging out with people and I wanna do everything under the sun. I want to travel everywhere and try every type of food.
So I, I am constantly battling with, um, what my wife so profoundly said to me that when I say yes to other things, I’m saying no to the family. And I never looked at it that way. And so I am trying to guard better to not say yes to too many things. That would take me away from the family.
Megan Hyatt Miller: Hmm. It’s really good.
MIchael Hyatt: So hard to do.
Megan Hyatt Miller: Okay, so how do you personally know today? That you have gotten a double win,
MIchael Hyatt: guys. What are the signs of it? Yeah.
Megan Hyatt Miller: Like what? How do you know I’m on the right track? This is, this is happening.
Justin Donald: Well, I think probably the, the best, um, indicator, the best lit litmus test would be. my wife and what my daughter would say. And you know, just, we do check in on this regularly and they do have permission to speak into, um, what I’m doing, business hours, uh, you know, that sort of thing. And, and I would say right now our cadence is great.
Um, people are feeling really good about it. That that doesn’t mean that I’m, uh, that, that it’s always that way. I mean, there, there, it’s almost like this ebb and flow. And sometimes my wife does, uh. You know, take the time to say, Hey, you know, do you think that maybe you’re, you’re putting too much into work or there are too many social events?
So right now I’d say we’re winning and, and we’re doing a great job. But I actually think voices for this matter more than whatever I think,
MIchael Hyatt: I think you’re right. I
Cross: love that.
MIchael Hyatt: Okay, last question. What’s one ritual or routine that helps you do what you do?
Justin Donald: Ooh. I.
MIchael Hyatt: I know you have a lot of them, but
Justin Donald: Yeah, it’s hard to pick
MIchael Hyatt: I.
Justin Donald: Well, love my quiet time in the morning.
Megan Hyatt Miller: What does that consist of for you?
Justin Donald: well, quiet time for me would be, um, you know, prayer and reading and walking and just using my body, using my mind, using my my spirit. Um, that to me is, is really how I start every day, literally every day.
I mean, I’m up hours before my family, uh, so it’s quiet and it’s just a peaceful time and it gives me energy, it gives me focus. It, you know, it’s, it’s so enjoyable to me. I love to learn anyway. So that to me is probably it. And, and just to throw in a little extra one, I would say peer group more than just about anything peer group and mentorship and to put. The right people around you with frequency, uh, is gonna matter, you know, to the direction that, that your life is headed more than most people realize.
MIchael Hyatt: Justin, thank you. I feel like we could interview you on most of the domains and you would be an expert because you’ve allowed yourself or you’ve created this space for yourself to pursue things other than work. You’ve done an extraordinary job with your work and buying assets and all that in income production, but I just love the way that you pursue intentionally, God.
Your family, friendships, travel, all the Enneagram seven fun things. You know, I’m not Enneagram seven, but I, I want to be. But any rate, I’m just proud of you and I’m so grateful that you came on the show today. Thank you.
Megan Hyatt Miller: Yeah. Great to get to know you.
Justin Donald: you for having me. It’s, and, and I’ll just say to everyone, once you buy your time back, it opens up the world to
Cross: Hmm.
Justin Donald: things you wanna learn and do and get better at. And I just, there’s so much I want to get better at and there’s so much I need to get better at.
Cross: Wow,
MIchael Hyatt: fantastic guys. You can find Justin and all that he Lifestyle investor.com. And you definitely wanna tune into his podcast by the same name and he’s got all kinds of resources. Books, educational resources like courses.
Also his masterminds amazing, but something to check out. Just go to his website. You can find all that.
Justin Donald: Amazing.
MIchael Hyatt: Justin.
Justin Donald: Thanks so much.
Okay, Megan, let’s talk about our takeaways. And before we do that, I just wanna mention two things. If this has been interesting, an interesting conversation to you. Make sure you get the book, the Lifestyle Investor Second. Justin has offered a free strategy session for anybody that’s ready to kind of explore their options in investing.
Like if you’re ready to move beyond just traditional like mutual funds and stock market investing, and do some kind of alternative things. That, you know, admittedly have higher risks, but also much higher returns. Then you want a strategy session with somebody on Justin’s team, and you can get that by going to lifestyle investor.com.
Forward slash consultation lifestyle investor.com/consultation. It’ll be well worth your time. I kind of feel like I wanna do that myself. I know. Well you can. I know, I might, I might do it. Um, this conversation I found so inspiring. Think, um, I mean, not that you shouldn’t, but why? Well, I think first of all, Justin is very relatable and you don’t look at him and think, oh my gosh, you’re some kind of.
You know, genius that I could never hope to do what you’ve done. Like he just makes it sound really simple, really straightforward, really doable, and I love that his focus is on cashflow investing. You know, so that you’re really using the profits of the business to do a lot of the investing that you’re doing.
I mean, that just lowers the risk so much. The idea that you’re gonna be cashflow positive. Just seems fantastic. I like that too, because the kind of investing I don’t like is where you buy a piece of property or buy an asset and then you get no return. Right. And you’re investing in it again and again and again.
Right. Without a return. But these are investments that cashflow themselves. Right. And the whole goal is to build up enough passive income that it could replace your current income. Yep. So you can basically do whatever you want and that’s what he’s done. Yeah. I mean, he works three days a week. That’s so cool.
Tuesday through Thursday. I love that. I love that plan, and I like that he starts with lifestyle first. I do too. You know, I mean, I think that really goes along with our methodology and our philosophy of starting with the end in mind. You know, he’s not saying like, where’s the biggest opportunity and you know, could I live with what that means for my lifestyle?
He’s really starting with, I mean, I think lifestyle is another way of saying your values, like he’s, he’s really starting with your values and then he’s moving on to how do you reduce the risk and create cashflow immediately. All of which I think. Enable you to be aligned with your values and looking for opportunity, but also the other ones to reduce the risk of what you’re investing in and how you’re doing it.
Well, and and the fun thing for him is that he’s able to spend a ton of time with his family. Yeah. Ton of time in personal development. I mean, he is growing like crazy just at a, at a personal development level. All that’s made possible because of his lifestyle. Okay. So I have a question for you. Okay. I don’t think we talked about this on the show.
Um, if you were going to invest in, you know, one of these sort of like boring cashflow positive businesses, what are uh, one or two that you would be interested in? Well, I’m really kind of intrigued by his, uh, origin story about mobile home parks. Yeah. Those, those have like a pretty interesting investment, uh, but definitely some real estate kinds of things.
Also, some hard money lending. I. You know your sister, my daughter Mary is big into that. Yeah. And so there’s just so many alternatives out there. Yeah. That typically financial advisors don’t even bring to you. Right. Right. Yeah. So this is the thing I like about what he’s doing and his mastermind sounds incredible, but it’s a bunch of guys that get together and they brainstorm.
Probably not just guys. Right. Not just guys. Yeah. You know, I’m meeting that in sharing sense people, a bunch of people that get together and talk about alternative investments. Justin’s team vets. ’em, I mean, it, it’s a Oh, that’s cool. Yeah, it’s amazing. And gives them principles for tax strategies and investment strategies.
It’s almost like a family office. I know. Yeah. And it, it kind, it kind is. And they have, uh, a very strict kind of grid that they use. Huh. You know, a profile that they want for an investment so that they try to minimize the risk as much as possible. And, you know, they don’t, uh, invest outrageous amounts of money.
Yeah. So if it, so if it doesn’t work, it’s not that big a deal. You got a portfolio. Yeah. And you’re looking at the performance of the entire portfolio. You wanna know what mine are? Oh, is that why you asked me the question? Yeah. I wanted to tell you. Okay. Um, first of all, laundromats. I don’t know why, but I feel like, first of all, you could make it so cute and like it wouldn’t take a lot to stand out and I love that idea.
Number two, nail salons for the same reason. And number four, this, this is gonna surprise you. Uh, parking lots for truckers. Right. You’ve given us some thought. I really have. Like those are the, those are the things I’m interested in doing. And the, the, the amazing thing about the truck parking lot, and this actually came because I saw an Instagram, uh, reel about this, but, you know, you pay whatever you pay for the lot, like the, the mortgage on the lot, but then people pay you to park their truck or their boat or their RV or whatever there, and it just seems like.
So straightforward and simple and I, I don’t know, like running a business that’s not nearly as simple as any of the ones I just mentioned. I think it’d be cool to have just a very simple, you know, you gotta do your laundry. Listen ladies, you gotta get your nails done and you gotta have somewhere to park your truck.
One of the things I did think about as an alternative investment was opening up a real high-end gym uhhuh that would have all the crazy equipment and the biohacking stuff and all the stuff. Oh yeah. But it would be for people over the age of 50. Okay. I like that. Okay. So fit after 50. Fit after 50. So, I don’t know.
We’ll see. Don’t we Don’t steal that idea, folks. Alright, well, clearly we were inspired by this conversation. We hope you were too. Um, gosh. It’s just so much to learn. I’m, I’m always inspired by people who are actually living it. Yeah. Who are practitioners. Yeah. And, and what Justin’s lifestyle is, has made possible for him is, as I said, spending a lot of time with his family, but also traveling.
Yeah. I mean, he travels more than probably anybody I know. But I think the thing that money does when you’ve got some extra margin is it affords you the opportunity to buy experiences. Mm-Hmm. Not just for yourself, but for the people that you love. Yeah. And there’s a whole book I just learned about recently.
I haven’t read it, so don’t send me mail about this, but it’s called Die With Zero. Oh yeah, I’ve heard of that. I haven’t heard. And the whole premise of the book is that you wanna invest in experiences. Yeah. Instead of just kinda hold it onto it hoping you know that you have enough to make it to the end of life and then you, you know, give what’s left away.
Yeah. So I don’t know what I think about all that, but Interesting. I definitely like the experience part. I love that too. Well, if you guys have enjoyed this episode, and we certainly hope that you have just a reminder if you want us. Schedule your consultation with Justin. I might be right in there with you.
Um, just go to lifestyle investor.com/consultation and also we would love to ask you to leave us a five star review. We are so passionate about the double win, winning at work and succeeding at life. But guys. There are a lot of people that don’t know anything about the double win. They’re just out there hustling, burning themselves out, and they don’t even know there’s another option.
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